by Jon Fournier | Dec 18, 2023 | Digital Marketing
In the ever-evolving landscape of digital marketing, one trend has been quietly reshaping the way small businesses connect with their audiences: the rise of micro-influencers. Gone are the days when celebrity endorsements ruled the realm of influencer marketing. In...
by Jon Fournier | Dec 18, 2023 | Digital Marketing
The role of social media for small businesses cannot be overstated. This guide dives into some tips on leveraging social media effectively, offering insights into audience understanding, consistent branding, engagement strategies, content planning, paid advertising,...
by Jon Fournier | Dec 18, 2023 | Digital Marketing
In 2024, your website is more than a digital brochure; it’s the face of your brand and the first interaction many potential customers have with your business. As technology evolves, web design trends shift, and user expectations rise, it becomes imperative to...
by Jon Fournier | Dec 7, 2023 | Digital Marketing
Hiring a digital marketing agency is a significant step in boosting your business’s online presence. However, this journey comes with its own set of challenges. In this guide, we’ll explore five common problems that businesses often encounter during the...
by Jon Fournier | Sep 27, 2023 | Digital Marketing
The world of marketing is in a constant state of evolution, with new technologies continually reshaping the landscape. In recent years, one of the most transformative forces has been artificial intelligence (AI). Once confined to science fiction, AI has become a...